MAI-WORLD

I honestly do not expect any reaction on this post because this post is only for select few. It is addressed to only Global music brands. Only those thinking this way should take this post seriously. If you are not an artiste with the mindset for Global influence, kindly stop reading at this point. Most times when I read the Bible, I notice certain instructions are given to kings, if I see a post on social media with "Dear Kings", I will stop and read because I know the instructions are for me. Even though sometimes the content don't really speak to kings. Listen, just like there are things that are not expected of kings, in the same way, there are things that are not expected of a Global music brands or someone working towards becoming one.  If it were in the Bible days now I would have started this post with " my son, incline thine ear to my sayings and your mind to it's understanding" lol LISTEN!!! Avoid getting involved in useless arguments on social med...

You see in life, people expect you to look like what you have been through or what you are currently going through. Whenever you appear, look or talk different from what you are going through or what you've been through, they start shouting that you are living a fake life.. Lol. What does it mean to live a fake life really? Looking good? Talking positive? Dreaming Big? What really does it mean to live a fake life?  Listen to me, you do not have to look like what you have been through or what you are going through. Don't give the world the satisfaction of seeing you in your mess. Recreate your reality. Dress like the future you want, talk only the future you want. Dress like the opportunities you want to attract and talk like that too. You are not living a fake life, you are simply recreating your reality and painting the picture of your future. Sometimes you may need help to do this, you might need to use a friend's clothes, snap with a car you don't even know the owner...

SCHOOL OF MUSIC:: FORCE OF COMMAND. There are two basic forces of Influence and one of them is the force of command. In my book "EASIEST WAY TO BECOMING A MUSIC SUPERSTAR" I explained this Concept very well under the Laws of Influence. The force of Influence is the greatest of the two forces of Influence and once you understand how this works and apply it correctly to your songs, it will be an instant super hit. If you use it wrongly or ignore it, even a potential hit song will not blow. I will give you a few examples of this as I proceed. Influence is Attention. The best way to get attention is by command. Nobody resist commands. Using the force of Influence on your song is a strategy that causes your song to command attention. This is very important and must be taken note of consciously in your song arrangements. Let me tell you this secret for free, a hit song must be able to command attention between the first 15-30 seconds of it's play. Read that again, the first...

SCHOOL OF MUSIC ::: LET THIS MIND BE IN YOU!! I just really want to inspire someone right here. I have come to realize recently that my posts are not for everybody so if this is not for you, just read and move on. A few days ago I had a client sent me message inbox to sign up for my SCHOOL OF MUSIC COACHING AND MENTORSHIP PROGRAM. I sent him the course outline and the fee for the program. He said the fee was much and I told him that after the class he would be able to create hit songs and blow. Then he said to me that he doesn't want to blow, that he's a gospel artiste and that he's not interested in making hit songs. I felt really bad for him and shared a few serious thoughts with him. There are many people like this man reading this article right now. You actually think it makes you a better Christian singer when you say "I don't want to blow or make hit songs". You are actually deep in ignorance. God wants you BIG!! In whatever you do for God, he wants ...

SCHOOL OF MUSIC ::: MUSIC BUSINESS: LAW OF PERCEIVED VALUE. In part one of this article titled "law of perceived value", I mentioned that this law has two very key music functions; first is that it is one of the laws that govern the making of hit songs and I also said it is one of the principles that music Business thrives on.. if you haven't read part one of this article then click on this link below to read it. https://m.facebook.com/story.php?story_fbid=3769228179755714&id=100000057072710 In part one, I addressed its function as a tool for creating hit songs and in this article I will be sharing how this law drives music business. Let me quickly establish a few foundation here about business generally so that we can have a better understanding of what music Business really is. Whenever business is mentioned, everyone's mind goes to MONEY first. This is the major reason why many people find the term business for gospel music carnal. It is because of ignorance...

SCHOOL OF MUSIC ::: PROTECT YOUR VISION AND YOUR GRACE. It is important that you realize that everyone in music ministry is not going the same place with you and definitely don't have the same vision and grace with you. Therefore you can not behave the same way everyone behaves. Your behavior, dedication, commitment and action should be guided by your own vision and grace. Understand this and be conscious of it. Many years ago when I started my music journey, I joined a music group to learn and grow my singing skill. There was a guy in this group who sings beautifully well and I always admired him and wanted to be like him. But I noticed that he's always late to rehearsal whereas I am always the first person to get to rehearsal. One day I asked him his vision for his music career, and he told me that he just wanted to sing and be on TV. I was a bit confused so I asked him to explain more. He now said he knows he can sing, so he wants to be on TV so that when he is walking on ...

I was anchoring a gospel music concert recently in Lagos and I noticed three of the guest artistes sang the same song. It is one of the popular gospel songs. I don't want to mention the song and the artiste here but seriously I can't really explain how I felt that evening. Most of our young gospel artistes are not learning. There's so much to learn from the secular artiste but religion has blinded the minds of most young gospel artistes. This secular guys understood some deep secrets about music success and influence. You kept shouting ministry, ministry. Can I just tell you something serious? Ministry needs influence for greater impact.. yes you read that right. Study the life of Bishop Oyedepo, you will understand how he got where he is today. He had a mindset about ministry that propel him to build value. We can't keep doing this. If you are an artiste, you should be hungry to produce a song that the world can worship with. If the world can worship with, then it ha...

SCHOOL OF MUSIC:: Few years ago, I saw a movie titled dream girls. Beautiful movie, featuring Beyonce, Jenifer Huddson, Jamie Fox and others. It is a musical film and I totally enjoyed the movie... This post is not so much about the quality of the movie but about a statement Jamie fox made in that movie that changed everything for me. Jamie fox and his friend owned a record label with one artiste signed to the label. Jamie's friend wrote a beautiful song for the artiste. She sang the song so well, the final recording, mixed and mastered was presented to Jamie fox to listen to. Jamie listened to the song for a few seconds and said to them that this is not the song they should release for this artiste. His friend was shocked and he said to Jamie fox that the song was the right song because it has a very very good message. Then Jamie looked at him and said.. "A song is not supposed to just have a good message, a song is supposed to sell" You see that Statement right t...

SCHOOL OF MUSIC: YOUR MINDSET VS INFLUENCE. I once read an interesting story about a little boy who was troubling his father, out of frustration, his father took a paper that had the picture of the world map on it, tore it into pieces and gave it to the little to arrange the paper back to form the map of the world. In his mind, the little won't be able to get it right because he doesn't even know the names of all the countries in the world, let alone knowing their position on the map. To his amazement, the little got the map arrange in just a few minutes and got it arranged correctly. His father was shocked at such brilliance and inquired of the boy to know how he was able to make this happen. The little boy smiled and told his father that at the back of the map of the world, is a picture of a man. So what he did was to get the man's picture arranged correctly, once the man is right, the world is right too. Amazing right? Yeah. Today I want to speak to you about your mi...

SCHOOL OF MUSIC: BE THE INFLUENCE While experience 2019 was going on, I had a chat with a friend about the ministration of some of the artistes at the experience. As we talked, he said something serious and I need you listen. He said why do we have planet shakers instead of Hillsong? I told him that it's possible they are reserving Hillosng for later. As we talked I said to him that only Hillsong alone is enough for a full a edition of Experience Concert as they won't even be able to finish their hit songs if they start singing from 7pm till 6am. If you know and listened to both Hillsong and Planet Shakers, you would agree that Hillsong is a better choice always. Both group from same country (Australia), with the same kind of music, same message even but one (Hillsong) is the Influence. As I look back at this last Experience, EBEN, MERCY CHINWO, SINACH and TRAVIS GREEN spark up something serious in me. Back to back stage Influence from start of their ministration till e...

SCHOOL OF MUSIC:: SCIENCE OF INFLUENCE In life, it is not so much about what you do but "HOW" you do them. This is very important for any artistes or anyone in life who wants to build Influence. Listen, most people who are Influential in any Field of endeavors and are making the most money in those fields are not the most talented or necessarily the best in that field but they are those who know "HOW" to do what they do in such a way that commands attention. Think about that for a moment. The fact that you are not visible and Influential is not because you are not good enough or that your songs are not good enough. It is because there's something you are not doing right yet. You don't know the "HOW" yet. You can have a great song and still can't create Influence from it if you don't know HOW I always tell people that Davido, Dbanj, Olamide, Psquare etc may not even pass a Music Reality Show audition. But this are the guys making all t...

SCHOOL OF MUSIC:: MINISTRY INFLUENCE. I was thinking of the best heading that will capture clearly what I want to share on this post. Some of the titles that came to mind include, "Choose Your Ministry League", "The Choice is Yours", "Ministry vs Influence" but I finally settled for "Ministry Influence". If you read those heading carefully, you would already have gotten the message in this post. In the pictures below is TESTIMONY a BLW Gospel music sensation ministering Live at the Ovation Christmas Carol yesterday in Lagos. He minister his 2019 hit song; JESUS and POVERTY DON LEAVE ME. Dr Tim Godfery also ministered at this event too and I was almost crying watching these two at this event. Now why is this a big deal? Ovation Christmas Carol is a Highly Secular Event, and these two Gospel artistes brought Heaven there and glorified Jesus. When Testimony was ministering the song JESUS, I saw the entire audience worshipping, some lifting up ...

SCHOOL OF MUSIC:::  THE LAW OF ASSOCIATE INFLUENCE. Few weeks ago, I was contacted by a man who wants me to train the newly signed artistes to his Record Label, on how to create hit songs, discover hit songs amongst their already written songs and artiste's branding so that they can build Influence and make impact. Wow! I was excited about this offer not just because I was paid good money for it, but because of the fact that Record Labels and artistes are now waking up to the need to get the knowledge that will change the course of their career forever, making them relevant in the music scene. When we sealed the deal, I sent the soft copy of the course outline to the CEO of the Record Label and the first course on the outline was: "The Music Laws of Influence", I listed those three laws under it, and the man said to me, sir I have never heard of "The Law of Associate Influence" before. I smile and said to him, that's why you paid me to train you.. lol. I...

SCHOOL OF MUSIC::: INFLUENCE GETS THE LEAD. One of the greatest and foremost authorities on the subject of Leadership; John Maxwell, defines leadership as INFLUENCE Take a few seconds to ponder on that and see how that relates to your music career/ministry. If you still can't figure it out, don't worry, this is why I am here for you.. smile. This is simple, if Leadership is INFLUENCE, that means Influence gets the lead. Only those who are influential in their industry lead the industry and become the most sort for. You wanna be the lead in music? Get INFLUENCE. LEADING in an industry or career is not by accident or by how long you have been in that industry or career. You could be singing for 200 years now. If you don't have Influence yet, you are still an upcoming artiste to the world. INFLUENCE GETS THE LEAD. I have spoken and written so much on the subject of Influence and how to create Influence as an artiste. It is a key to your success as an artiste. No INFLUENCE...

SCHOOL OF MUSIC::  THE DIFFERENCE IS INFLUENCE The difference between you and those Artistes you are calling Mama and Papa, worshipping up and down is just INFLUENCE. Yes, Influence. They got Influence and you don't have that. You might be more anointed, have better content and stronger Message for the world than them but as long as you don't have Influence, you will remain their BABIES. If you observe, most back up singers are better singers than the Artistes they back up for. Now this post is not in anyway intended to devalue back up singers.. No that's not the point. The point I am making is that that those who got Influence, hire the best people who probably know better than them to keep their Influence. What this means is that those you are looking up to are not there because they are better singers than you, more anointed than you or have better message than you. The difference is INFLUENCE. As an artiste, creating Influence will give you value in ministry and give ...

SCHOOL OF MUSIC:: BRAND INFLUENCE ON A SONG. This post is actually the part 2 of my previous post titled "SONGS AND TIMING". If you haven't read the part one, kindly go through my timeline and read it. In part one of the post, I mentioned that some songs need your "brand Influence" to blow and some people asked me to explain what this means. I also said that it is important to know that some songs don't have the strength to blow you at the level you are now, but they can build on what you have already achieved and so if you release such song now at the level you are, it can not do much for you. Every artiste need this knowledge else you will kill a song that can be useful to your brand later if you release it prematurely. It might be a great song that will blow if you already have some Influence but if you want to use it to build Influence, you would have destroyed the song. There are many great songs like this in the market. I listen to them and wondered...