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SCHOOL OF MUSIC - ALBUM IDENTITY

SCHOOL OF MUSIC:::  ALBUM IDENTITY In part one of this series, I explained to you that an album is a bad choice for an upcoming artiste. This is the part two of album syndrome post. Like I always say. Everything has it's formula. If you get the formula right, you will get the right results. The first reason why you should avoid the idea and temptation to produce an album is because music is expensive to promote and it is more difficult to promote an album to gain Influence and relevance than to promote a song. As a matter of fact, the influence and value of an album is gotten by the influence of the songs in the album. Biko read that last line again. It is songs that give an album its value and Influence. Every successful big artistes in the world is known by their songs and not their album. Read that again too Biko. See one day I was teaching this principle to a music client and I asked him if he knew TUFACE and he was like haba! Who doesn't know TUBABA? So I asked him to ...