MAI-WORLD

SCHOOL OF MUSIC ::: MUSIC BUSINESS: LAW OF PERCEIVED VALUE. In part one of this article titled "law of perceived value", I mentioned that this law has two very key music functions; first is that it is one of the laws that govern the making of hit songs and I also said it is one of the principles that music Business thrives on.. if you haven't read part one of this article then click on this link below to read it. https://m.facebook.com/story.php?story_fbid=3769228179755714&id=100000057072710 In part one, I addressed its function as a tool for creating hit songs and in this article I will be sharing how this law drives music business. Let me quickly establish a few foundation here about business generally so that we can have a better understanding of what music Business really is. Whenever business is mentioned, everyone's mind goes to MONEY first. This is the major reason why many people find the term business for gospel music carnal. It is because of ignorance...

SCHOOL OF MUSIC:: NOBODY DOES MUSIC FOR MONEY This post is going to be the part one of my "Music Business" post. Since it's an introduction to the main post, I will try as much as possible to be straight to the point. Don't be too surprised with the title of this post. I know you believe that there are people who are doing music for money and so Everytime you say "I am not doing music for money", it makes you feel good about yourself and you felt like you are really doing ministry.. lol. Let me tell you something serious. Religion and Ignorance are twins... Religion thrives in ignorance especially deep level of ignorance. Over the years, I have had close relationship with a lot of artistes and I have watched many of them struggle terribly, beg for rehearsal sessions, recording sessions and even for promotion. When you try to help them come out of this darkness, they are quick to tell you that they don't do music for money. Really? Who do you know that...

SCHOOL OF MUSIC::: FATHER'S BUSINESS. I have been doing a series on "Business of Music" for a while and I am happy with the feedbacks I got so far. It's good to know that you are getting value. Business of Music is a huge and very critical topic that can not just be addressed with a few articles on Facebook. Everything I am sharing on this topic is actually just elementary. As I said, I will teach the deep secret of the Business of Music in my SCHOOL OF MUSIC COACHING AND MENTORSHIP CLASS. In the mean time, let me open your eyes to one tiny secret. The title of my article is "Father's Business". I actually coined that from Jesus' statement. In the Bible, Jesus said to his mother that he was busy doing his FATHER'S BUSINESS. Now notice that this was the first time that Jesus would be introducing his ministry and he introduced it as a Business. Was Jesus doing ministry for money? No... Of course you dare not say yes.. Hehehehe. Now the question ...